If there were any lingering doubts as to the effectiveness of online music promotion via social media sharing sites such as YouTube, Weezer have now surely quashed them. Their latest video on YouTube features a pantheon of Web 2.0 celebrity memes and has already had over four million hits…
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Music Technology Posts from May, 2008
All Your Viral Music Promotion Are Belong To Us
Friday, May 30th, 2008Essential Reading For New Bands
Tuesday, May 27th, 2008The age of the eBook is upon us, and musicians can now avail of some very useful free resources in this regard. Although there are a number of excellent websites covering the music industry, music promotion and technical tips, it can be very handy to have a consolidated tome for regular reference…
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The Myth Of Unique Ideas
Thursday, May 22nd, 2008What do calculus, the telephone, oxygen and sunspots all have in common? These are discoveries or inventions, of course, but are further united by one peculiar fact: they were all discovered or invented by at least two different people at the same time and completely independently…
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Music Sales On The Increase
Monday, May 19th, 2008The music industry is not in crisis – in fact, it’s healthier than it’s ever been, at least for the independent musician. The decline in overall CD sales has been extensively documented in the media, but when you look at it more closely, the ones most affected are the musicians at the top of the sales pyramid – and those who live off their coat-tails…
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Windows For Audio Production Packs It In?
Friday, May 16th, 2008Microsoft have recently released service packs for both Vista and XP, the former being a much-anticipated update intended to resolve many significant issues. XP Service Pack 3 is a relatively minor update by comparision, yet a number of musicians are reporting severe problems with it…
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Building Music With David Byrne
Tuesday, May 13th, 2008David Byrne has written many songs about buildings and food, but now he has converted an entire building into a musical instrument. His latest installation allows the public to perform on the Battery Maritime Building in New York…
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How To Use VST Plugins In Pro Tools
Friday, May 9th, 2008If you’re involved in audio production, it’s hard to avoid Pro Tools. Even if your DAW of choice is one of the many other professional software sequencers out there, you’ll probably have to use Pro Tools at some point. Although it is a quality platform for audio processing, Pro Tools does have one notable drawback – it doesn’t run VST plugins (well, you could view it as an advantage, if you happen to have unlimited cash reserves for buying RTAS goodies)…
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Tom Waits Dublin Gig In The Stars
Wednesday, May 7th, 2008Tom Waits has released a ‘press conference’ video announcing the dates for his forthcoming tour of America. As well as outlining the rationale behind his choice of venues, he also confirmed that he would be coming to Europe, including two gigs in Dublin…
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Getting Paid For Multimedia Work
Monday, May 5th, 2008One of the problems with being creative is that it usually doesn’t pay the bills, at least not directly. Once you’ve made your little work of art, it’s a whole other job figuring out how to get some cash for it, and this sort of business is something most artists would rather do without. In an effort to shorten the search somewhat, here are a few suggestions…
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