Posts Tagged ‘mp3’

Trading Songs For Email Addresses

Wednesday, February 23rd, 2011

One of the most powerful marketing tools of the digital age is the email list; if you have email addresses for your fans, you can reach out to them directly with new material, videos, songs and upcoming gig alerts. But what are the best ways of building up an email list?

Your Ears Can Deceive You

Tuesday, May 11th, 2010

Is the sound quality of mp3 good enough? Has the iPod ruined the ears of a generation of music listeners? Or is the recurring argument of declining audio fidelity simply lazy journalism? All this and more awaits…

Friendly Fires Ignite Roundhouse Downloads

Friday, July 17th, 2009

Apple are certainly no slouches when it comes to marketing, and they are using the current series of London music festival gigs to promote iTunes by giving the audience a free set of mp3 downloads…

Exploring Second-Hand Mp3 Marketplaces

Wednesday, July 15th, 2009

Reselling old albums has long been a popular method for generating extra cash – usually with a view to buying new albums. This second-hand trade was simple enough in the days of CD or vinyl, with a physical product to exchange, but what about the second-hand mp3 marketplace?