Posts Tagged ‘360 record deal’

Why 360-Degree Deals Won’t Turn The Music Industry Around

Tuesday, December 18th, 2007

The ‘music industry’ has at last awoken to acknowledge the existence of ‘new’ music distribution networks such as the World Wide Web and P2P. It has also begun to realise that quashing these technologies by imposing crippling Digital Rights Management on digital recordings may not be terribly effective, and so a new business model has been proposed – the 360-Degree record deal…